capi di abbigliamento appesi per il passaporto digitale di prodotto fashion

EZ Lab X Textiles

Digital Product Passport for Textiles

Prove sustainability with the Digital Product Passport for textiles

Get ready for the new Ecodesign Regulation and turn it into an opportunity by generating value from supply chain data transparency with blockchain. We help you create your success story based on transparent and verifiable data shared in the Digital Product Passport for Textiles.

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Smartphone con passaporto digitale di prodotto fashion di Carrera Jeans

Sustainability

Sustainability, circular economy and LCA

Collect all the information that demonstrates sustainability in one place: the Digital Product Passport for textiles. Detach those who still use greenwashing by allowing consumers to verify your values and commitment.

This is how you turn sustainability into competitive advantage.

Stoffe colorate passaporto digitale di prodotto fashion
sustainability digital product passport clothes
scarpa artigianale con passaporto digitale di prodotto moda
Supply chain process in the digital product passport

supply chain traceability

Transparency and value in every garment with blockchain traceability

Supply chain traceability without blockchain is like pants without pockets. Make all supply chain data immutable and enable consumers to verify it with a few clicks, ensuring quality and authenticity.

digital product passport

Digital Product Passport for textiles

It is no longer enough to say you are green, now you must prove it. Start now to comply with the Ecodesign Regulation through the Digital Product Passport for textiles. Share valuable information with consumers and the market through a QR Code:

  • blockchain traceability

  • sustainability and LCA

  • mandatory information

  • CSR and values

  • other products

  • anything you want to share!

sfondo rose monnalisa childrenswear settore abbigliamento
labels dpp for clothes traceability blockchain sustainability
vestito monnalisa passaporto digitale di prodotto moda
smartphone con passaporto digitale di prodotto fashion di un vestito monnalisa

Anticounterfeiting

Demonstrate authenticity and protect consumers from counterfeiting

Provide consumers with all the means to avoid counterfeit products. With blockchain traceability and the Digital Product Passport, consumers will be able to verify the authenticity of products and your company can discover their preferences.

MARKETING & NFT

New marketing strategies with the Digital Product Passport for textiles

Unlock a new level of user experience to cultivate genuine customer relationships based on product authenticity, transparency, and sustainability. With blockchain, the data you share becomes the pillars of a new trust between your brand and its customers.

  • Create a unique and engaging customer experience;

  • promote repurchase, upselling and cross selling;

  • discover consumer preferences;

  • personalize marketing campaigns.

sfondo digitale digital product passport fashion
digital label fashion bag
Borsetta con digital product passport fashion
Monnalisa

Toward the Digital Product Passport with AI for high-end childrenswear. Learn more.
Carrera Jeans

Jeans supply chain tracked in blockchain, from cotton fields to the store. Learn more.
Peron Shoes

Tokenization, traceability and AI to enhance Made in Italy craftsmanship. Learn more.